Full Event Stage Setup for Model of China Season at Paradigm Mall Johor Bahru
The vibrant Model of China Season took place at Paradigm Mall Johor Bahru, bringing together fashion, culture, and community in a high-energy setting. Hosted in the mall’s central atrium, the event featured runway shows, performances, and brand showcases. William Exhibition Sdn. Bhd. was the appointed event contractor, entrusted with delivering a complete event infrastructure—from stage building to design coordination—ensuring the setup aligned with both the venue layout and the branding direction.
Exhibition Solutions Provided:
For this fashion-focused event, we supplied a custom-built stage using our modular platform system. The stage spanned across the atrium area, forming a wide and stable platform finished with bold pink carpeting. This setup supported speeches, fashion walk-ins, and cultural presentations throughout the event.
✅ Why Choose a Modular Stage Platform?
– Allows full customization of size and height based on venue
– Enhances brand visibility with coordinated carpet colors
– Provides a safe, level platform for diverse event activities
Extended Fashion Runway with Matching Skirting
An integrated fashion runway was installed to extend from the main stage into the central atrium space. This long walkway enabled clear visibility for all attendees and provided sufficient space for model showcases. The runway matched the main platform’s height and featured the same pink carpet and pleated skirting for a cohesive look.
✅ Benefits of a Full-Length Event Runway
– Increases visibility for both live audiences and media recordings
– Supports smooth transitions between performances and walk-ins
– Matches the overall event theme with color-coordinated dressing
To maintain a polished appearance throughout the event space, all visible platform edges were wrapped in custom pink pleated skirting. This detail contributed to a clean visual presentation, particularly important for events captured in photos and video.
✅ Why Use Color-Coordinated Skirting?
– Creates a uniform, clean-cut look across the stage and runway
– Matches the event theme or corporate branding colors
– Enhances professional presentation in high-traffic public venues
Each platform section was reinforced for stability, providing a secure surface for walking and performance. The setup design emphasized clean lines and symmetry, making the stage a key visual feature in the shopping mall’s atrium.
✅ Advantages of Professional Stage Construction
– Ensures participant safety with reinforced, level surfaces
– Withstands high foot traffic during long-running events
– Offers adaptable layout options to suit any floorplan
Why Work With William Exhibition?
At William Exhibition, we deliver complete event solutions tailored to your venue, brand identity, and event type. Froma modular stage systems to carpet finishes and skirting, our team ensures every aspect of your event setup is functional, safe, and visually impactful.
Whether you’re organizing a mall fashion show, hosting a corporate event, or organizing an outdoor exhibition, or cultural showcase, we provide professional infrastructure that supports your event goals
FAQs
1. Can William Exhibition provide custom stage sizes and designs?
Yes, our modular platforms are fully customizable in height and layout to suit your venue and program.
2. Do you offer color-matched carpet and skirting?
Absolutely. We offer a variety of options such as pink, red, black, and grey carpet and skirting to complement your event’s branding.
3. Is the runway structure safe for walking and performance?
Yes. All our stage and runway systems are built with non-slip surfaces and reinforced for stability.
4. How quickly can the stage be set up in shopping malls?
We are experienced with mall setups and can install and dismantle within tight timelines, depending on the event schedule.
5. Can I book a similar setup for upcoming fashion or branding events?
Yes! Contact William Exhibition to discuss your concept—we’ll propose a custom setup that meets your needs.




Our Event Services:
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